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National: Will homes be affordable with pre-launch payment schemes?

Following improvements in Indian economic environment, Indian realty market is expected to get better in second half of 2013. According to experts this improvement can be there only if developers offer pre-launch benefits and offer adequate number of amenities, if not many. They will also have to make sure that they make competent sales at affordable prices.


Though developers have been using different strategies like incentives, discounts and freebies to woo buyers, these can’t sustain over a long period of time. Constant rise in real estate prices are making all the strategies ineffective.


To cope up with the situation and make home buying affordable for buyers, developers need to come up with innovative payment options. Expectations of improvements in real estate market are being made in second half of 2013, as Reserve Bank of India is decreasing cash reserve ratio to improve credit situation.

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